Privacy Policy

ChallengeME is owned and operated by Silicon Biztech Limited (the data controller), a company registered in England and Wales. Company number 11654853. Registered office: Southbridge House, Southbridge Place, Croydon, England, CR0 4HA. Contact: support@challengeme.life.

The app is designed for a parent or guardian (an adult) to use together with the children in their family. The adult creates the account, sets up a profile for each child, creates challenges, approves completed challenges, and manages rewards. Children interact only through the profiles their parent creates. ChallengeME is not a social network — no public profiles, no messaging with strangers, no friend requests.

From the parent: email address and a securely hashed password. About a child (entered by the parent): first name or display name, an approximate age band, and an optional avatar. Activity: challenges, completions, approvals, points, badges, rewards, and short notes; a private family activity feed. Consent records: when a parent creates or deletes a child profile we record that this happened, as evidence of parental consent. Limited technical information needed to run and secure the service. We deliberately do NOT collect location, advertising identifiers, biometrics, contacts, microphone, or behavioural advertising data.

We use this information only to provide and run ChallengeME and to keep accounts secure. Under UK GDPR our lawful bases are: performance of a contract with the parent; consent for a child's information (provided and managed by the parent, who can withdraw it any time); and legitimate interests in security.

We follow the UK Age Appropriate Design Code (the Children's Code) and, for US families, COPPA. Children do not create their own accounts; a parent controls every profile and provides consent. We minimise data, do not profile children for advertising, and do not use nudge techniques. Parents can review, correct, and delete a child's data at any time. To report a concern, email support@challengeme.life.

We do not sell personal information and do not share it for advertising. Information is shared only with the service providers we rely on to run the app (a cloud hosting/database provider storing data in the UK/EU region under data-protection contracts; the app-delivery platform). We may disclose information if required by law.

Data is stored on secure cloud infrastructure in the UK/EU region, encrypted in transit and at rest, with access controls so each family's data is isolated. Child Mode is protected by a parent-set PIN.

We keep account and activity data while the account is active. When you delete a child profile or your account, the associated data is deleted. Limited records required for legal or compliance reasons may be retained for a limited period.

You can delete data in the app under Settings (Delete child profile / Delete account), or request deletion via challengeme.life/data-deletion. Under UK law you have rights to access, correct, delete, restrict, object, and data portability; parents exercise these for their children. Contact support@challengeme.life. If unresolved, you may complain to the ICO (ico.org.uk).

We may update this policy; significant changes will be reflected in the date above.

Silicon Biztech Limited, Southbridge House, Southbridge Place, Croydon, England, CR0 4HA. support@challengeme.life.